01.20.11
Girl Scouts of the USA and Dove are partneing to deliver Girl Scout leadership and self-esteem programming to millions of girls nationwide and abroad with the release of the latest Girl Scout leadership journey It's Your Story—Tell It!
It's Your Story—Tell It! uses a storytelling theme in a fun and relevant way for girls to better understand themselves and their potential.The collection of six age appropriate publications or "leadership journeys" have been developed for girls grades K-12 and is accompanied by corresponding adult guides. These resources center on a different theme at each Girl Scout grade-level and encourage girls to take the lead in planning their leadership activities and projects.
"Through girls hearing stories, sharing their stories, trying out new roles and creating their own stories, they gain confidence and see that they can make a difference in their own lives and the lives of others," said Dr. Andrea Bastiani Archibald, developmental psychologist at Girl Scouts of the USA. Building a strong sense of self is an underlying goal of the series, which was made possible in part by a generous grant from Dove.”
"The Dove brand is proud to support the efforts of Girl Scouts of the USA on this creative and powerful programming, which will help girls to reach their full potential," said Rob Candelino, Marketing Director, Dove® U.S., Unilever. "The purpose of the It's Your Story - Tell It! leadership journey is aligned with the Dove Movement for Self-Esteem, which invites all women to join us in creating a world where beauty is a source of confidence, not anxiety."
The Girl Scouts began its partnership with Dove in 2002.