05.18.11
Men’s professional grooming brand American Crew has strengthened its relationship with Beauty Systems Group, LLC (BSG), a full-service beauty distributor and a subsidiary of Sally Beauty Holdings, Inc.
In an effort to streamline distribution and reinforce its focus on building the men’s business in salons, American Crew has granted BSG exclusive distribution in 22 states. BSG will also handle distribution for d:fi hair products. A co-distribution arrangement is already in place for both brands. The exclusivity provisions begin on June 15.
American Crew operates under Colomer Beauty Brands USA, Inc., a subsidiary of Colomer USA, which is owned by The Colomer Group of Barcelona, Spain. Products are available worldwide at professional salons and beauty supply stores.
In an effort to streamline distribution and reinforce its focus on building the men’s business in salons, American Crew has granted BSG exclusive distribution in 22 states. BSG will also handle distribution for d:fi hair products. A co-distribution arrangement is already in place for both brands. The exclusivity provisions begin on June 15.
American Crew operates under Colomer Beauty Brands USA, Inc., a subsidiary of Colomer USA, which is owned by The Colomer Group of Barcelona, Spain. Products are available worldwide at professional salons and beauty supply stores.