10.31.12
Dr. Bronner's Magic Soaps has donated another $250,000 to Proposition 37, The California Right to Know Genetically Engineered Food Act.
Prop. 37 is a Novmeber ballot measure that would require labels letting consumers know if the foods they are eating are genetically engineered.
"Chemical corporations are outspending consumer groups 10 to 1 in California, so we felt we had to step up with another major donation to 'Yes on 37'," said David Bronner, president of Dr. Bronner's Magic Soaps. "It's wrong that American democracy is hijacked by pesticide manufacturers who spend vast sums of money to keep consumers in the dark. The opposition's lies on TV will be answered this final crucial week before Election Day, while a huge grassroots surge reaches voters directly. If enough voters are reminded of their own rights and power, Prop. 37 can win."
"Genetically engineered foods should have been labeled from the get-go in the 1990's," said Bronner.