Bath salt brand Dr.Teal’s has partnered with fastening solutions leader Velcro. Set to debut in August, the popular 6lb bags of Dr. Teal’s Epsom Salt Soaking Solution will utilize the new Velcro Brand Pres-Lok closure system.
Dr.Teal’s is the first to market this new packaging technology in the first-aid category, said the company.
“Consumers depend on Dr. Teal’s, the leader in therapeutic bath products that promote well-being. Partnering with Velcro a global brand that consumers trust, is an exciting way to strengthen consumer confidence about our packaging and affirm our continued dedication to improving the overall consumer experience,” said Chris McClain, president of Advanced Beauty Inc.