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ICMAD Names 2013 Innovators

Published June 19, 2013
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The Independent Cosmetics Manufacturers and Distributors (ICMAD) awarded the 2013 Cosmetic Innovator of the Year Awards at an exclusive ceremony in Battery Gardens. The winning brands represent the current best new breakout products, packaging, and advertising campaigns in the industry. From cosmetics to package design, body care to social media, each new innovation stood out above the rest this year. With the title of “Cosmetic Innovator of the Year” plus inclusion in the ICMAD prestigious nationwide trunk show, these brands will now have the opportunity and support to gain acclaim on the world’s stage.   
Winners were selected by five renowned judges and experts from the beauty, design, and marketing industries. Judges included Ron Robinson, former cosmetics chemist andfounder of BeautyStat.com, Maria Corbiscello, president of creative beauty concept firm Studio MC², Jerome Bérard of Bérard Associates strategic thinking consultants, David Lyon, executive director atSyntex NYC, and Laura Kenney, editor in chief ofYouBeauty.com the first science-based beauty and wellness digital.
President of L’Oréal Luxury Products Division and beauty industry leader, Carol Hamilton delivered the keynote address and offered words of wisdom and encouragement to all those in attendance.
2013 The 2013 ICMAD Cosmetic Innovator of the Year (CITY) Award Winners are:
Product Innovation
·       Product Color Cosmetic:
o      ECRU Lifestyle Beauty/BeautyADDICTS ShowOFF Mascara
·       Product Skincare Face:
o      Dr. Dennis Gross Skincare Ferulic + Retinol Triple Correction Eye Serum
·       Product Bath & Body:
o      Your Body Scrubber/Daily Concepts
·       Product Fragrance:
o      Intertrade Europe Eight & Bob
·       Product Haircare:
o      Oribe Haircare Gold Lust
Package Design Innovation
·       Color Cosmetics:
o      Blinc Ultrathin Eyeliner Pen
·       Package Skincare Face:
o      IT Cosmetics Bye Bye Redness Color Correcting Cream with Stand & Brush
·       Package Bath, Body and Haircare:
o      Thymes Temple Tree Jasmine Body Lotion
·       Package Fragrance:
o      Intertrade Europe Eight & Bob
Marketing/Advertising Innovation
·       Print:
o      Cosmetic Insurance Services Not a Time of Loss
·       Social Media:
o      NYX Cosmetics 2012 Face Award
·       Grass Roots Marketing:
o      The Elixery Dessa Lipstick
Member’s Choice Product
·       Classic Cosmetics Jelly Eye Shadow
Member’s Choice Package Design
·       Crafting Beauty Hayari Goldy

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