03.16.15
Mary Kay has moved into Colombia. The $4 billion beauty company made an initial investment of $8 million to start its operations in the country.
Mary Kay executives from the U.S., Mexico, Brazil and Argentina worked in partnership with Mary Kay Colombia executives in all aspects of the expansion, from market research to tailoring the Mary Kay opportunity to the Colombian market. The company will offer 150 select beauty products in the color cosmetics, skin care, fragrance and body care categories.
"We are proud to expand our operations in Latin America with the opening of Mary Kay Colombia," says David Holl, president and CEO for Mary Kay Inc. "Since Mary Kay opened in Brazil in 1998 we have seen extraordinary growth and we anticipate a successful launch in Colombia as its economy continues to thrive, the demand for high quality products increases and entrepreneurship strengthens."
Mary Kay boasts 200 skin care, fragrance and color cosmetics products sold by 3.5 million independent consultants in more than 35 countries.
Mary Kay executives from the U.S., Mexico, Brazil and Argentina worked in partnership with Mary Kay Colombia executives in all aspects of the expansion, from market research to tailoring the Mary Kay opportunity to the Colombian market. The company will offer 150 select beauty products in the color cosmetics, skin care, fragrance and body care categories.
"We are proud to expand our operations in Latin America with the opening of Mary Kay Colombia," says David Holl, president and CEO for Mary Kay Inc. "Since Mary Kay opened in Brazil in 1998 we have seen extraordinary growth and we anticipate a successful launch in Colombia as its economy continues to thrive, the demand for high quality products increases and entrepreneurship strengthens."
Mary Kay boasts 200 skin care, fragrance and color cosmetics products sold by 3.5 million independent consultants in more than 35 countries.