04.06.16
On the occasion of his keynote speech at The New York Times International Luxury Conference in Versailles, Marco Bizzarri, president and CEO of Gucci, revealed that the brand will unify its women's and men's seasonal fashion shows from 2017, when Creative Director Alessandro Michele will present one collection each season combining his womenswear and menswear.
The first unified show will take place at Gucci's new Milan headquarters at Via Mecenate.
"It seems only natural to me to present my men's and women's collections together. It's the way I see the world today. It will not necessarily be an easy path and will certainly present some challenges, but I believe it will give me the chance to move towards a different kind of approach to my story telling,” said Michele.
Gucci confirms that it will maintain its 'see now, buy later' schedule, respecting the necessities of the creative and production process in luxury fashion.
The first unified show will take place at Gucci's new Milan headquarters at Via Mecenate.
"It seems only natural to me to present my men's and women's collections together. It's the way I see the world today. It will not necessarily be an easy path and will certainly present some challenges, but I believe it will give me the chance to move towards a different kind of approach to my story telling,” said Michele.
Gucci confirms that it will maintain its 'see now, buy later' schedule, respecting the necessities of the creative and production process in luxury fashion.