10.07.16
Pirooz Sarshar has been training from age 12 to take the helm of a company like Peter Coppola Beauty, where he was recently named chief operating officer.
From the moment he began working at his mother’s salon as a young teen, Pirooz has been a game-changer in professional beauty. He is best known for the US launch of the Grooming Lounge.
There, he created a three-pronged approach, using stores, a catalog and the Web, to change the way the industry approaches men’s personal care.
Now, as chief operating officer for Peter Coppola Beauty, he’s ready to revolutionize the professional beauty industry once again by developing services, products and an education system that hair stylists will use to achieve success by solving their clients’ modern wants and needs.
“My goal it to turn the industry on its head,” he says. “I’m a guy who loves the professional beauty business and is very concerned about its future. A lot of people are doing a lot of wrong. Peter Coppola Beauty is all about bringing this industry back to hairstylists, doing what’s right for them and giving them the tools to do what’s right for their clients.”
Pirooz’s book, “It’s Not Easy Being a Man,” is coming out soon, as well.
From the moment he began working at his mother’s salon as a young teen, Pirooz has been a game-changer in professional beauty. He is best known for the US launch of the Grooming Lounge.
There, he created a three-pronged approach, using stores, a catalog and the Web, to change the way the industry approaches men’s personal care.
Now, as chief operating officer for Peter Coppola Beauty, he’s ready to revolutionize the professional beauty industry once again by developing services, products and an education system that hair stylists will use to achieve success by solving their clients’ modern wants and needs.
“My goal it to turn the industry on its head,” he says. “I’m a guy who loves the professional beauty business and is very concerned about its future. A lot of people are doing a lot of wrong. Peter Coppola Beauty is all about bringing this industry back to hairstylists, doing what’s right for them and giving them the tools to do what’s right for their clients.”
Pirooz’s book, “It’s Not Easy Being a Man,” is coming out soon, as well.