05.16.17
All has announced a partnership with Hilaria Baldwin– a health and wellness author, mom of three young children and accomplished yoga instructor —to support the in-store launch of its new sulfate free all fresh clean Essentials. As part of the partnership, Baldwin will be featured in a series of videos giving viewers a glimpse into her life as a mother, her top essentials for living cleanly and creating a healthy home, and of course, showcasing her signature yoga poses.
Consumers can watch the videos at allsulfatefree.com, and learn more about sulfate free all fresh clean ESSENTIALS® as well as get a high value coupon, according to the Henkel-owned detergent brand.
“As a mindful, multi-tasking mom, Hilaria is the perfect partner to help announce the in-store launch of new sulfate free all fresh clean Essentials,” said Bridgette Miller, VP of marketing for the detergent brand. “As a busy mom with three young children and both a home and business to run, Hilaria embodies an authentic and approachable health-minded lifestyle that more and more families are looking to embrace when choosing products for their home.”
Consumers can watch the videos at allsulfatefree.com, and learn more about sulfate free all fresh clean ESSENTIALS® as well as get a high value coupon, according to the Henkel-owned detergent brand.
“As a mindful, multi-tasking mom, Hilaria is the perfect partner to help announce the in-store launch of new sulfate free all fresh clean Essentials,” said Bridgette Miller, VP of marketing for the detergent brand. “As a busy mom with three young children and both a home and business to run, Hilaria embodies an authentic and approachable health-minded lifestyle that more and more families are looking to embrace when choosing products for their home.”