05.22.18
As a brand that prides itself on being cruelty-free, wet n wild has partnered with Appalachian Wildlife’s Wands for Wildlife program.
Simply send your cleaned and dried mascara wands to wet n wild and they’ll send to Wands for Wildlife®. Of course, then you’re going to need a new mascara to use! The company is also revealing its newest shade of Lash Renegade Mascara in Avenging Amethyst, for lashes that challenge the norm. Avenging Amethyst will be available on wetnwildbeauty.com starting May 23, 2018 and in major food, drug and mass retailers starting June 1, 2018.
In celebration of the launch, wet n wild will donate $1 from each Lash Renegade Mascara sold (up to $10,000) to further the organization’s mission of coordinating wildlife rehabilitation. Additionally, wet n wild will be collecting old mascara wands for the organization, which are used to groom through the fur, or the feather, to remove fly eggs and tiny insects.
More info: www.wetnwildbeauty.com/wands-of-wildlife/
Simply send your cleaned and dried mascara wands to wet n wild and they’ll send to Wands for Wildlife®. Of course, then you’re going to need a new mascara to use! The company is also revealing its newest shade of Lash Renegade Mascara in Avenging Amethyst, for lashes that challenge the norm. Avenging Amethyst will be available on wetnwildbeauty.com starting May 23, 2018 and in major food, drug and mass retailers starting June 1, 2018.
In celebration of the launch, wet n wild will donate $1 from each Lash Renegade Mascara sold (up to $10,000) to further the organization’s mission of coordinating wildlife rehabilitation. Additionally, wet n wild will be collecting old mascara wands for the organization, which are used to groom through the fur, or the feather, to remove fly eggs and tiny insects.
More info: www.wetnwildbeauty.com/wands-of-wildlife/