Happi Staff08.31.20
Venerable baby care brand Baby Magic is donating a portion of proceeds of specially-marked products to Baby2Baby, a non-profit organization that provides children living in poverty, ages 0 to 12, with diapers, clothing and all the basic necessities that every child deserves. The endeavor begins Sept. 1, which is also Baby Safety Month, according to its maker, Naterra International.
With many children in need following a turbulent year, the brand will be donating a portion of proceeds from its most popular skin care items throughout Baby Safety Month, and while supplies last. The products included in the charitable initiative will feature a specially-marked hangtag and include the 30 oz. versions of Gentle Baby Lotion, Calming Baby Bath and Calming Baby Lotion.
"Baby Magic is a brand that provides love, protection and comfort to all children, so we're thrilled to support a wonderful organization like Baby2Baby through this philanthropic initiative," said Cyndi Acker, senior brand manager at Naterra International Inc. "Baby Safety Month offers a time to take stock of the health and wellness of our little ones, and that includes lending a hand to children that are in need. We hope our consumers feel good knowing that every purchase of our new specially-marked items will help a less fortunate child."
Naterra updated the Baby Magic line in 2019 with an updated look and new products.
With many children in need following a turbulent year, the brand will be donating a portion of proceeds from its most popular skin care items throughout Baby Safety Month, and while supplies last. The products included in the charitable initiative will feature a specially-marked hangtag and include the 30 oz. versions of Gentle Baby Lotion, Calming Baby Bath and Calming Baby Lotion.
"Baby Magic is a brand that provides love, protection and comfort to all children, so we're thrilled to support a wonderful organization like Baby2Baby through this philanthropic initiative," said Cyndi Acker, senior brand manager at Naterra International Inc. "Baby Safety Month offers a time to take stock of the health and wellness of our little ones, and that includes lending a hand to children that are in need. We hope our consumers feel good knowing that every purchase of our new specially-marked items will help a less fortunate child."
Naterra updated the Baby Magic line in 2019 with an updated look and new products.