10.04.21
Arlo Hotels, an independent lifestyle hotel group headquartered in New York City, announces its partnership between its Arlo SoHo property and the newly opened Allure Store.
Beginning Monday, October 11, guests of Arlo Soho will receive an Allure Store tote bag complete with the latest and award-winning skincare and beauty products. Along with the complimentary gift, each guest will receive a discount voucher good for a percentage off their entire purchase at the Allure Store, which is located blocks from the hotel in the heart of the SoHo district.
“I am very excited about the partnership with Allure. This is another example of how Arlo provides unique experiences for our guests,” said Cordell Nelson, general manager of Arlo Soho. “Our aim is to offer elements of unexpected pleasures during their stay. This partnership not only achieves that, but also provides a taste of the local SoHo experience.
As part of the collaboration, Arlo SoHo and the Allure Store plan to co-host a series of pop-up events such as cocktail parties, beauty sessions, brand collaborations, and more.
For Allure Store customers, Arlo Hotels will offer a 15% discount voucher valid for all bookings at any of its properties, located in New York City and Miami.
The Allure Store opened on July 1 on Lafayette Street in Manhattan. It is a physical extension of the Allure brand – a unique and immersive shopping experience that leverages Allure's trusted voice to offer an editorial-led selection of the world's best beauty products.
In addition to featuring a varied rotation of seasonal products that reflect the current beauty and wellness trends, the store uses a tech-driven approach to help match customers with award-winning products and try products virtually.
Beginning Monday, October 11, guests of Arlo Soho will receive an Allure Store tote bag complete with the latest and award-winning skincare and beauty products. Along with the complimentary gift, each guest will receive a discount voucher good for a percentage off their entire purchase at the Allure Store, which is located blocks from the hotel in the heart of the SoHo district.
“I am very excited about the partnership with Allure. This is another example of how Arlo provides unique experiences for our guests,” said Cordell Nelson, general manager of Arlo Soho. “Our aim is to offer elements of unexpected pleasures during their stay. This partnership not only achieves that, but also provides a taste of the local SoHo experience.
As part of the collaboration, Arlo SoHo and the Allure Store plan to co-host a series of pop-up events such as cocktail parties, beauty sessions, brand collaborations, and more.
For Allure Store customers, Arlo Hotels will offer a 15% discount voucher valid for all bookings at any of its properties, located in New York City and Miami.
The Allure Store opened on July 1 on Lafayette Street in Manhattan. It is a physical extension of the Allure brand – a unique and immersive shopping experience that leverages Allure's trusted voice to offer an editorial-led selection of the world's best beauty products.
In addition to featuring a varied rotation of seasonal products that reflect the current beauty and wellness trends, the store uses a tech-driven approach to help match customers with award-winning products and try products virtually.