02.23.23
Oral health company Burst has officially launched nationwide across over 1,210 Walmart stores and on walmart.com.
The next step in its Walmart expansion includes several new offerings, namely, a three-treatment version of its professional-grade Prefilled Whitening Trays and an exclusive seafoam colorway of its CoComelon kids' brush, doubling its presence to 2,500 stores.
"We're overjoyed to have our beloved kids' sonic brush and whitening trays at Walmart," said Burst Co-Founder and CEO Hamish Khayat. "Teaming up with Walmart to further Burst's mission of making the best oral care products available to everyone at an affordable price was a no-brainer — especially with Walmart serving healthcare deserts. These exclusive offerings put top-notch oral care on the table for the entire family."
Prefilled Whitening Trays
To reach price accessibility without sacrificing quality, Burst created its three-treatment pack of Prefilled Whitening Trays exclusively for Walmart. Developed and tested with the collaborative support of hundreds of members from Burst's community of over 35,000 hygienists and dentists, these trays are safe, easy, effective and sensitive-mouth friendly.
They're also clinically proven: Prefilled Whitening Trays by Burst provide results up to three shades whiter from a 15-minute treatment. They combine 12.5% hydrogen peroxide with acidity-lowering potassium hydroxide and soothing xylitol to achieve professional-grade results. Each custom-fit feel tray arrives ready to use — no molds, impressions, or guesswork required. They form comfortably to any smile for hassle-free 15-minute treatments and noticeably brighter teeth after one use.
Cocomelon x Burst Kids Sonic Toothbrush
Created in collaboration with Cocomelon — a top kids' show on both YouTube and Netflix — the Cocomelon x Burst Kids Sonic Toothbrush boasts a unique JJ design, pillowy soft, easy-grip silicone handle, a two-minute timer, and a pediatric-sized brush head with gentle bristles tailored to developing mouths. Like many of Burst's products, this brush is clinically-backed, offering up to 26 times better plaque reduction than a manual toothbrush. It's also intuitive, with more than 96% of parents surveyed reporting Burst Kids was easy for their child to use.
To celebrate the new seafoam color launch, Burst is releasing its exclusive two-minute Cocomelon brushing video on their YouTube channel, so all kids can join JJ and friends in building healthy habits.
Check out a clip of the Official CoComelon x Burst Kids Toothbrush Two-Minute Brushing Song:
Check out a clip of the Official CoComelon x Burst Kids Toothbrush Two-Minute Brushing Song: