08.17.23
Dove and Juice Press have launched limited-time Dove x Juice Press smoothies inspired by Dove Exfoliating Body Scrubs, according to the brand.
From now through Thursday, Sept. 14, customers can stop by any of the 80 Juice Press locations across the US to purchase two one-of-a-kind smoothies: Crushed Cherry Chia and Crushed Macadamia Vanilla.
To take the experience from smoothies to scrubs, every purchase of a limited-time Dove x Juice Press smoothie will include an exclusive QR code, which customers can scan to sign up and save $3 on any Dove Exfoliating Body Scrub at their preferred retailer.
Enriched with the brand's signature one-fourth moisturizing cream, Dove Exfoliating Body Scrubs provide users with both effective exfoliation and creamy nourishment to reveal softer, smoother skin after shower.
"We've seen a growing affinity for our body scrubs on social media, particularly TikTok. New generations of beauty enthusiasts and content creators view a body scrub as an essential part of their shower routine – and they know that Dove body scrubs effectively exfoliate and nourish their skin," said Laura DiMiceli, brand marketing director, Dove US Body Cleansing. "We wanted to explore a partnership that highlighted the sensorial difference in our scrubs – amazing fragrances and creamy, nourishing textures – and Juice Press is the perfect partner to do just that."
Earlier this year, Dove added a new scent to the range, with the Dove Crushed Cherries & Chia Milk Exfoliating Body Scrub. All Dove body scrubs are pH-balanced, sulfate-free, PETA certified cruelty-free and come in 100% post-consumer recycled jars.