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It's What You're Reading on Happi.com for the week ended March 23, 2024.
March 24, 2024
By: TOM BRANNA
Editor
K18 is killin' it. The indie haircare brand has been rolling out one blockbuster after another. K18's launch of Airwash is the latest in a long line of innovation. It was the most-viewed news on our website as well last week. In second place was The Fragrance Foundation's Celebration of National Fragrance Day on March 21. Here are the Top 10 most-viewed news items on Happi.com for the week ended March 23. 1. Biotech Haircare Brand K18 Rolls Out New Airwash Non-Aerosol Dry Shampoo 2. The Fragrance Foundation Pumps Out The Perfume for National Fragrance Day 3. Summer Fridays Celebrates Sixth Birthday with Limited-Edition Vegan Lip Butter Balm 4. These Indie Beauty Brands Are Growing In Popularity Per Spate 5. Johnson’s Baby Introduces New Sustainable Refills 6. Clarins Celebrates Launch Of Multi-Active Collection with Y2K Party Featuring Christina Aguilera 7. Ecos Expands Sustainable Product Line with Concentrated Laundry Detergent 8. Rebranded Innisfree K-Beauty Skincare Debuts in US 9. Co-Founder of Ardell and Matrix Essentials Passes 10. DSM-Firmenich Partners with Interstellar Lab
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