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Valentino Beauty Unveils First Prestige Fragrance Franchise Launch in Six Years

Vendetta Donna and Vendetta Uomo represent an ‘us-against-the-world’ escape from the monotony of conventional romance, marketers say.

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By: Lianna Albrizio

Associate Editor

Valentino reveals the first visuals of the Vendetta story, featuring the recently announced ambassadors Dakota Johnson and Alexander Skarsgård.

Valentino Beauty has bottled up rare love journeys in a new fragrance, it contends.

For the first time in six years, Valentino has unveiled its first prestige fragrance franchise with a fragrance duo for men and women. Introducing: Vendetta Donna and Vendetta Uomo.

Vendetta Donna

According to the brand, this duo embodies distinct compositions united by a shared vision of intimacy and magnetic connection, in an unstoppable, “us-against-the-world” escape from the monotony of conventional romance. Created by master perfumer Dominique Ropion in collaboration with perfumer Andrew Everett, Vendetta Donna is a floral gourmand woody built around the most carnal expression of Tuberose — a flower widely known for its aphrodisiac, “narcotic” scent. At its heart lies the exclusive Tuberose Osmobloom, amplified through an “Air-Capture” extraction technology that intensifies both luminosity and sensual depth. The Tuberose blooms with creamy radiance, warmed by golden flowers, revealing a fragrance that the makers say feels “solar, enveloping and unapologetically bold.”

“Behind its whiteness and solar accents, Tuberose has an ultra-narcotic character. While preserving its solar notes, I sought to amplify its lactonic tones, its skin-like texture, and its depth,” said Ropion. “The Tuberose Osmobloom extract—an exclusive innovation—was invaluable, as it delivers the exact scent of the flower when it blooms at dawn.”

The opening introduces a vibrant red orange nectar accord: juicy, syrupy and edged with a subtle salty tension, giving the fragrance an immediate bright and sparkling lift, according to the brand.

“To create an element of surprise, I immersed this carnal Tuberose into a custom-crafted Red Orange Nectar accord. I envisioned it as something elevated, soaring far beyond conventional ‘sticky’ gourmand addictions to explore Italian sensuality,” said Perfumer Andrew Everett. “My inspiration was the Tarocco Rosso orange, a prized Italian variety celebrated for its taste and sweetness. My goal was to capture its essence, adding a ‘luscious’ nectar dimension. Finally, the addition of salty notes provides a crispiness that triggers a modern vision of addiction.”

As it settles, an exclusive sandalwood heart unfolds into a creamy woodiness, anchoring the composition in a trail that feels both deep and intimate, the makers says. Vendetta Donna captures the heat of white florals at full intensity, leaving an indelible imprint on skin. The fragrance is further enhanced by its deep red hue, echoing Valentino’s iconic signature color as a symbol of passion, intensity and bold emotion.

Vendetta Uomo

Composed by master perfumer Marie Salamagne, Vendetta Uomo is a woody spicy gourmand that explores masculine sensuality through texture and contrast. The fragrance opens with a sparkling shot of ginger CO₂ from Peru, fully captured in a high-definition extract. This concentrate of uplifting brightness is underpinned by the freshness of the Italian citrus.

At the heart of the fragrance lies a Cinnamon Liquor Accord offering an addictive, spicy and edgy warmth to the trail, further enhanced by a blend of spices, giving to the note a sensual enveloping, and intensely charismatic signature. At the base, patchouli essence asserts depth and structure, enhanced by a modern carnal woods accord.

“I selected a very pure essence of patchouli, preserving its raw woody character while amplifying its depth,” said Salamagne. “The composition develops a tactile, skin-like quality. The goal was to create a fragrance that is bold in character while deeply connected to the skin.”

Couture Heritage

Vendetta’s design reflects Valentino’s timeless codes. A bold graphic V motif structures the silhouette, creating a striking and recognizable signature rooted in the Maison’s identity. The pleated cap recalls the folds found in Valentino garments, a subtle tribute to the Maison’s couture heritage.

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