01.07.10
Uptown, Dowtown, Diptyque is all around Manhattan. The Parisian fragrance marketer has opened a flagship on Manhattan’s Upper East Side, less than a year after opening a shop downtown. Diptyque’s collection of candles, room sprays, soaps, eaux de toilette, colognes and bath and body care items range in price from $15 to $135.
The new location, on Madison Avenue near 76th Street, measures 500 square feet, which is 100 square feet bigger than the location the firm opened on Bleecker Street between Perry and Charles Streets in December 2008.
Diptyque, which was established in 1961 and sold by its original founders to London-based private equity firm Manzanita Capital three years ago, now has three freestanding stores in the U.S., including a 700-square-foot shop in San Francisco. Worldwide, Diptyque operates 10 stores, including three in London, two in Paris, one in Dubai and another in Qatar.
In the U.S., Diptyque products are carried in 85 doors, including Bergdorf Goodman, Barneys New York, Saks Fifth Avenue, Space NK and independent boutiques.
The new location, on Madison Avenue near 76th Street, measures 500 square feet, which is 100 square feet bigger than the location the firm opened on Bleecker Street between Perry and Charles Streets in December 2008.
Diptyque, which was established in 1961 and sold by its original founders to London-based private equity firm Manzanita Capital three years ago, now has three freestanding stores in the U.S., including a 700-square-foot shop in San Francisco. Worldwide, Diptyque operates 10 stores, including three in London, two in Paris, one in Dubai and another in Qatar.
In the U.S., Diptyque products are carried in 85 doors, including Bergdorf Goodman, Barneys New York, Saks Fifth Avenue, Space NK and independent boutiques.