01.25.12
The Independent Cosmetic Manufacturers & Distributors (ICMAD) will be accepting school applications for the 2012 Annual Young Designers competition, which will take place in New York City in September 2012.
Created in 1999, the ICMAD Young Designers Competition showcases the talents of students studying package design. The goal of the Young Designers competition is to encourage and develop future creative talent. Past recipients of this prestigious award had the opportunity to experience first-hand what it takes to be successful in the beauty industry and what the consumer is ultimately looking for.
The participating schools in last year's program were The American Academy of Art, Chicago, IL; Fashion Institute of Design & Merchandising (FIDM), Los Angeles, CA; Fashion Institute of Technology, New York, NY; and Miami International University of Art & Design, Miami, FL. Each student will receive a silver bottle and will be asked to create a cosmetic product, including brand identity, product name, net weights, etc. In the past, students have created items such as facial products including toner, cleanser or moisturizer.
The student designers will be judged by a prestigious panel of cosmetic and personal care packaging design experts. The criteria will include overall uniqueness, capability to be reproduced economically and ability to stand out favorably against competitive packages. Ease of use and storage are also factors in judging. ICMAD will be accepting design school applications beginning Feb. 1 through June 1.
"Passion is the catalyst to success, and in my opinion, this particular award is a stepping stone for any young designer to truly understand what it takes to create a successful brand and product," says Pam Busiek, president & CEO, ICMAD.
For more information regarding the ICMAD Young Designers Competition school criteria and applications, contact Marilyn Mages at [email protected].
Created in 1999, the ICMAD Young Designers Competition showcases the talents of students studying package design. The goal of the Young Designers competition is to encourage and develop future creative talent. Past recipients of this prestigious award had the opportunity to experience first-hand what it takes to be successful in the beauty industry and what the consumer is ultimately looking for.
The participating schools in last year's program were The American Academy of Art, Chicago, IL; Fashion Institute of Design & Merchandising (FIDM), Los Angeles, CA; Fashion Institute of Technology, New York, NY; and Miami International University of Art & Design, Miami, FL. Each student will receive a silver bottle and will be asked to create a cosmetic product, including brand identity, product name, net weights, etc. In the past, students have created items such as facial products including toner, cleanser or moisturizer.
The student designers will be judged by a prestigious panel of cosmetic and personal care packaging design experts. The criteria will include overall uniqueness, capability to be reproduced economically and ability to stand out favorably against competitive packages. Ease of use and storage are also factors in judging. ICMAD will be accepting design school applications beginning Feb. 1 through June 1.
"Passion is the catalyst to success, and in my opinion, this particular award is a stepping stone for any young designer to truly understand what it takes to create a successful brand and product," says Pam Busiek, president & CEO, ICMAD.
For more information regarding the ICMAD Young Designers Competition school criteria and applications, contact Marilyn Mages at [email protected].