08.15.19
Moroccanoil, a global leader in oil-infused beauty, is launching new Moroccanoil Color Depositing Masks, a collection of dual-benefit hair masks that deposit pure pigments while providing the treatment benefits of a deep conditioning mask. The collection consists of seven curated shades for commitment-free, beautifully-colored hair that looks and feels healthy.
The range of nourishing, temporary color masks is designed for all hair types to enhance color vibrancy, refresh your existing tone and allow for experimentation while helping to restore hair health. Whether you’re looking to switch up your look with the latest fashion shade, add intensity, vibrancy and dimension, or preserve and extend color between salon visits, this, mask with temporary color allows you to color with confidence.
“We value our leadership position in care, so with all new launches, we want to be sure we’re capitalizing on trends while continuing to reinforce our brand DNA,” said Moroccanoil co-founder, Carmen Tal. “We’re excited to introduce a collection that stays true to that philosophy, providing equal parts color and care for results with instant gratification.”
To use, apply a generous amount to clean, towel-dried hair. Section hair and distribute product evenly using a wide-tooth comb. Leave on 5–7 minutes depending on desired intensity, then rinse thoroughly.
Products will be sold in 200 ml ($28) tubes made out of 50% post-consumer recycled plastic as well as 30 ml packets ($7).
Shades for light blonde to medium blonde hair include champagne, platinum, hibiscus, aquamarine and rose gold. For light brown to dark brown hair, shades include Bordeaux and cocoa.
The Moroccanoil Color Depositing Masks will be available for purchase beginning August 15th in Sephora retailers nationwide, Sephora.com and Moroccanoil.com. Available in select national retailers, salons and spas September 2019.
The range of nourishing, temporary color masks is designed for all hair types to enhance color vibrancy, refresh your existing tone and allow for experimentation while helping to restore hair health. Whether you’re looking to switch up your look with the latest fashion shade, add intensity, vibrancy and dimension, or preserve and extend color between salon visits, this, mask with temporary color allows you to color with confidence.
“We value our leadership position in care, so with all new launches, we want to be sure we’re capitalizing on trends while continuing to reinforce our brand DNA,” said Moroccanoil co-founder, Carmen Tal. “We’re excited to introduce a collection that stays true to that philosophy, providing equal parts color and care for results with instant gratification.”
To use, apply a generous amount to clean, towel-dried hair. Section hair and distribute product evenly using a wide-tooth comb. Leave on 5–7 minutes depending on desired intensity, then rinse thoroughly.
Products will be sold in 200 ml ($28) tubes made out of 50% post-consumer recycled plastic as well as 30 ml packets ($7).
Shades for light blonde to medium blonde hair include champagne, platinum, hibiscus, aquamarine and rose gold. For light brown to dark brown hair, shades include Bordeaux and cocoa.
The Moroccanoil Color Depositing Masks will be available for purchase beginning August 15th in Sephora retailers nationwide, Sephora.com and Moroccanoil.com. Available in select national retailers, salons and spas September 2019.