12.22.22
For the ninth consecutive year, Bosley – one of the world's most experienced hair restoration experts— recognized Breast Cancer Awareness month with a dedicated fundraiser. This year, the brand raised $34,527 thanks to the help of generous donations from employees, doctors, partners and the community. Since its first fundraiser in 2014, the brand has raised over $250,000 for organizations dedicated to researching the treatment and eradication of the common disease.
Since Bosley was established nearly 50 years ago, participating in good works projects has been one of its core values. With over 450 employees, many have been directly or indirectly touched by the disease. By partnering with the Susan G. Komen foundation, the brand aims to honor and support those in need of assistance.
"When you support Komen, you support the only breast cancer organization taking a comprehensive, 360-degree approach to fight breast cancer across all fronts, supporting millions of people in the US and worldwide," said Paula Schneider, president and CEO of Susan G. Komen. "Bosley's generous donation will truly save lives by helping us meet the most critical needs of our communities—providing direct patient care through our helpline and financial assistance program, and investing in life-changing research to end breast cancer forever. We're honored they've joined forces with us once again, and we look forward to what we can accomplish together."
Breast cancer is the most common cancer among women. A woman is diagnosed with breast cancer every two minutes. Since Bosley’s workforce comprises over 75% women, it is a cause that the brand hopes to bring awareness for both its employees and loved ones at risk of developing it.
A Team Effort
Every October, Bosley donates a portion of all revenue to a Breast Cancer Awareness organization. Team members are also encouraged to participate locally and individually. This year, they rose to the challenge and showed their support for breast cancer awareness by participating in local events, decorating their local offices, wearing pink throughout the month, and purchasing Bosley merchandise. Many also made individual cash contributions or opted to donate paycheck deductions or PTO to the cause.
"I am so proud of our Bosley team for showing their yearly support throughout the month of October with their selfless contributions," said Rob Spurrell, Bosley president and CEO. "Susan G. Komen is an organization we take pride in with our donations in order to support those living with the disease, and to help with research and diagnosis. Giving back to the communities is something we are extremely honored to serve in any way we can."
Read SeneGence CEO's Joni Rogers-Kante's breast cancer survival story here.
Read SeneGence CEO's Joni Rogers-Kante's breast cancer survival story here.