03.31.23
Maesa, among the largest global beauty incubators majority-owned by Bain Capital, has appointed the newest C-suite hire to expand the company's leadership team.
Erin Keating will join Maesa as chief customer officer effective May 8. Keating will lead Maesa’s sales team and report directly to CEO Piyush Jain.
“Erin is a great addition to the Maesa leadership team,” said Jain. “She brings with her many years of experience in various beauty categories, partnering with many of the best retailers in the country. Erin is a great leader with a passion for creating strong partnerships and developing the next generation of beauty and sales talent. I can’t wait to see her impact on Maesa, our brands, and our people as we continue to build towards becoming the absolute best beauty company in the world.”
Keating brings a wide range of business and talent development expertise that will amplify Maesa's vision and growth. Most recently, she led the Target team for Unilever across beauty, personal care, home care, nutrition and ice cream. Her keen knowledge of trade marketing, category management, strategy, and operations drove significant growth for the business.
“I am thrilled to be joining Maesa,” said Keating. “It has undeniably set the new gold standard in beauty with disruptive brands, and I look forward to working with the team and retail partners to continue to unlock the growth potential.”