Company News, Marketing News, New Products

Wet N Wild Launches Alice in Wonderland Collection with the Walt Disney Company

Limited-edition collection features the iconic characters of Wonderland with accessories, eccentric pigments and clean, skin-enhancing formulas.


Alice in Wonderland Lipstick ($7.99).
On the heels of its collections celebrating Sesame Street and Care Bears, Wet n Wild has teamed up with The Walt Disney Company to launch a new cosmetics collection as an ode to Alice in Wonderland.
 
The limited-edition collection features the iconic characters of Wonderland with accessories, eccentric pigments and clean and skin-enhancing formulas.

Cosmetics 

The collection features a Lost In Wonderland Eye & Face Palette ($17.99); Alice In Wonderland Liquid Eyeshadow ($7.99); Her

Lost In Wonderland Eye & Face Palette ($17.99);
Royal Craziness 2-Piece Multistick Set ($9.99); Can You Imagine? Glitter Mascara ($7.99); Brow Maximizer Brow Gel + Powder ($7.99); Alice in Wonderland Liquid Eyeliner ($7.99); Alice in Wonderland Lipstick ($7.99); and Alice in Wonderland Lip Gloss ($7.99).

Face & Body 

The Face & Body Collection features a My Reality Is Just Different Shimmer Setting Spray ($9.99); Talk To The Flowers Blush Palette ($9.99); Tea Anyone? Bronzer Palette ($9.99); Curiouser And Curiouser Highlighter Palette ($9.99); and the Alice In Wonderland Liquid Lip & Cheek Color ($7.99).

Nails 


In A World Of My Own 2-Piece Nail Polish Set ($9.99).

 
In A World Of My Own 2-Piece Nail Polish Set ($9.99); and Where Am I? 6-Piece Nail File Set ($7.99). 
 
The full collection will be available in-store and online at key retailers, including in-store at Walmart US wetnwildbeauty.com; Amazon; Walmart Canada and Walgreens July 1; Target.com July 9; Ulta Beauty and CVS Pharmacy on July 23.
 
Additionally, the Alice in Wonderland x Wet n Wild PR box ($85) will be available on wetnwildbeauty.com, Amazon, and Ulta Beauty, which will include a limited-edition set featuring the entire collection.
 

Keep up with the story. Subscribe to the Happi free daily
newsletter

Related Breaking News