08.01.23
Kao Corp. and its wholly owned subsidiaries Kao Australia Pty. Limited and Kao USA Inc. have acquired Bondi Sands Australia Pty Ltd and related Bondi Sands companies and brands.
Terms of the agreement were not disclosed.
Bondi Sands sun care products are available in more than 32 countries, including Australia, the United Kingdom and the US. In Australia, where suncare awareness is extremely high, Bondi Sands has a leading share of the self tanning market.
With the acquisition of Bondi Sands, Kao says it will put an even greater focus on the skin protection category to establish a firm position globally in the sunscreen and self tanning markets.
By leveraging Kao’s vast UV care technologies in the Japanese market and self tanning technologies in the US market, Kao will expand its global business portfolio and further accelerate its business growth.
“Kao’s values and principles match those of Bondi Sands, as we both share an unyielding commitment to delivering innovative products that protect the skin and enhance the lives of our valued customers worldwide,” said Shaun Wilson, Co-Founder, CEO of Bondi Sands. “The integration of Kao’s renowned scientific and technological resources into our operations is an unparalleled opportunity that will significantly contribute to the exponential growth of our brand, empowering us to further expand our product offerings and advance our research and development initiatives. With this partnership, we can now confidently explore untapped markets, reach more customers around the world and continue to fulfill our company mission.”
“Bondi Sands is an incredible brand and a perfect fit for the Kao Consumer Care Business portfolio,” said Karen Frank, president, consumer care business, Americas and EMEA. “Quality, innovation, environmental responsibility, accessibility and community are at the forefront of everything it does, ideally aligning Bondi Sands to our own brand values and corporate philosophy, which we call the ‘Kao Way’.” Karen continued, “The addition of Bondi Sands to our consumer family of brands will greatly advance our mission to be the preeminent leader in the global skin protection business and continue our journey of offering diverse products that promote a ‘Kirei’ lifestyle that is healthy, inclusive and sustainable for all.”
Kao Group also says it will continue to "invest in and seek aggressive investments for global growth with a focus on skin protection.
Terms of the agreement were not disclosed.
Bondi Sands sun care products are available in more than 32 countries, including Australia, the United Kingdom and the US. In Australia, where suncare awareness is extremely high, Bondi Sands has a leading share of the self tanning market.
With the acquisition of Bondi Sands, Kao says it will put an even greater focus on the skin protection category to establish a firm position globally in the sunscreen and self tanning markets.
By leveraging Kao’s vast UV care technologies in the Japanese market and self tanning technologies in the US market, Kao will expand its global business portfolio and further accelerate its business growth.
Australian Leader in Self Tanning
Bondi Sands was founded in 2012 in Melbourne, Australia. In addition to its extensive self-tanning assortment, Bondi Sands offers a range of sun care and skin care, including broad- spectrum sunscreens designed to protect the skin from harmful UVA and UVB rays, as well as after-sun products to soothe and nourish the skin post-sun exposure.“Kao’s values and principles match those of Bondi Sands, as we both share an unyielding commitment to delivering innovative products that protect the skin and enhance the lives of our valued customers worldwide,” said Shaun Wilson, Co-Founder, CEO of Bondi Sands. “The integration of Kao’s renowned scientific and technological resources into our operations is an unparalleled opportunity that will significantly contribute to the exponential growth of our brand, empowering us to further expand our product offerings and advance our research and development initiatives. With this partnership, we can now confidently explore untapped markets, reach more customers around the world and continue to fulfill our company mission.”
“Bondi Sands is an incredible brand and a perfect fit for the Kao Consumer Care Business portfolio,” said Karen Frank, president, consumer care business, Americas and EMEA. “Quality, innovation, environmental responsibility, accessibility and community are at the forefront of everything it does, ideally aligning Bondi Sands to our own brand values and corporate philosophy, which we call the ‘Kao Way’.” Karen continued, “The addition of Bondi Sands to our consumer family of brands will greatly advance our mission to be the preeminent leader in the global skin protection business and continue our journey of offering diverse products that promote a ‘Kirei’ lifestyle that is healthy, inclusive and sustainable for all.”
Kao Group also says it will continue to "invest in and seek aggressive investments for global growth with a focus on skin protection.