02.19.24
In 2022, Jergens launched the Melanin Glow Illuminating moisturizers in gold and bronze to help provide illumination in melanin-rich skin tones.
When Melanin Glow entered the market, the brand received feedback from its target audience – 88% of whom said they wished for a similar product for their face.
Jergens heard the call and delivered with Melanin Glow Moisturizing Glow Enhancer for face.
Formulated for all hues of melanin-rich skin, it can be applied to focal points of the face and décolletage to give the appearance of glowing skin. Coconut water and hyaluronic acid offers hydration and cosmetic benefits.
The new Jergens Melanin Glow Moisturizing Glow Enhancer for face is available now in Target and on Amazon earlier this month for $10.49.