04.17.24
Celebrity dermatologist Dr. Ava Shamban has launched her own skincare line.
Althaea Skin offers a line of products and a tool designed to synchronize the skin’s circadian rhythm.
“I’ve spent my career seeking to unlock the skin’s hidden potential,” said Dr. Shamban. “I’m so excited that for the first time in dermatological research, we’ve been able to harness the power of the skin’s own circadian rhythm to help it function at its peak. Enabling your skin to be in sync around the clock helps to defy the elements that cause skin aging and damage.”
The Power of Clock Genes
Grounded in dermatologic and genetic research, Althaea Skin's core philosophy revolves around the influence of clock genes embedded within the DNA of our skin cells. According to the brand, these genes act as the conductors of the skin's daily cycle, directing it through the intricate ballet of daytime tasks and nighttime duties. However, the relentless environmental stressors of modern life often disrupt this harmonious rhythm, leaving the skin fatigued. Althaea Skin works to support this delicate balance, ensuring a healthy and vibrant complexion that transcends traditional skincare boundaries, per the brand. As the Greek word "Althaea” implies, the brand offers an innovative approach to beauty and wellness.
Althaea Skin is comprised of two proprietary complexes. Solar Synq Technology is a combination of ingredients that support the Clock Genes daytime function of defense against environmental aggressors optimally using antioxidants to protect skin. Lunar Synq Technology is a Proprietary complex that restores the skin’s ability to best perform the nighttime tasks of repair and renewal, according to the brand.
Althaea Skin can be browsed here.