Marketing News

  • Ft. Lauderdale, FL-based Paul

    November 22, 2005
    Ft. Lauderdale, FL-based Paul Brown Hawaii launched Hapuna Paul Brown Forme, a creamy paste to mold and hold hairstyles. The product was formulated to work on the multi-textured hair types found on the Hawaiian Islands. Hapuna Paul Brown also contain…


  • Babor invites women to smile

    November 22, 2005
    Babor invites women to smile to their hearts’ content with Mimical Control, said to be an at-home Botox alternative. Babor Mimical Control stops the nerve impulses that cause muscle contractions which may lead to wrinkling, executives at the Pa…


  • ME Bath Experience is having

    November 22, 2005
    ME Bath Experience is having everyone scream for ice cream with its new Bath Ice Cream. The product is shaped like a scoop of ice cream for a bath that is a visual treat. Bath Ice Cream is available in 33 different flavors with such tempting names as…


  • Denver, CO-based American Crew

    November 22, 2005
    Denver, CO-based American Crew added two new products to its Citrus Mint hair styling collection. Citrus Mint Finishing cream utilizes glycerin, hydrolyzed wheat protein, lanolin and lecithin to impart definition, texture, a low hold and natural shin…


  • For smooth-as-silk hair,

    November 22, 2005
    For smooth-as-silk hair, Senscience International launched Senscience Silk Moisture shampoo and conditioner, a cleansing and conditioning duo that provide “ultimate hydration” and reinforce every strand of hair. Silk Moisture shampoo help…


  • Great hair is the mark of a great man,

    November 22, 2005
    Great hair is the mark of a great man, according to executives at Stamford, CT-based Mark for Men. The hair care treatment line was developed with Shiseido research and technology to restore strength, fullness, shine and manageability to the hair. Pr…


  • Florestas Organic Botanical introduces Ikove

    November 22, 2005
    Florestas Organic Botanical introduces Ikove by Floretas, a natural personal care line made with Amazon rain forest ingredients. Brazillian culture is hot and rain forest products offer real benefits, according to Florestas executives. The eight SKU…


  • P&G is on a search for the new Crest kid

    November 22, 2005
    P&G is on a search for the new “Crest kid.” Crest launched a nationwide search for the next “Crest kid” to celebrate the brand’s 50th birthday. The winner will appear in a modern-day version of the famous “Look…


  • Cosmetic makeover artist Christi Harris

    November 22, 2005
    Cosmetic makeover artist Christi Harris offers a collection of treatment products at Nordstrom stores in Houston, Austin and Plano, TX. Christi Harris Co. items include hair care and styling products, anti-aging skin products and body treatment elixi…


  • Forty eight-year-old Bo Derek

    November 22, 2005
    Forty eight-year-old Bo Derek revealed her secret to great skin with her endorsement of SkinMedica’s Tissue Nutrient Solution (TNS) Recovery complex family of products. Company executives said Ms. Derek credits TNS products for maintaining the…


  • Moschino launched I Love Love

    November 22, 2005
    Moschino launched I Love Love, the newest scent under its Cheap and Chic label. The fragrance will have a soft launch this spring. Company executives said the fragrance could generate $20 million worldwide for Moschino’s licensee, EuroItalia.…


  • Jonel, City of Industry, CA,

    November 22, 2005
    Jonel, City of Industry, CA, offers the Personal Salon Safety kit in response to a recent epidemic of bacterial and fungal infections in nail salons. The kit includes 12 professional quality manicure and pedicure tools that are easy to take to the sa…


  • Thierry Mugler has added three new stars

    November 22, 2005
    Thierry Mugler has added three new “stars” to its Angel fragrance collection, due out in April. The original Angel star-shaped bottle was also modified for the new Peony Angel, Lily Angel and Violet Angel scents, with new colors. The scen…


  • The Suddenly Sun UV-free tanning system

    November 22, 2005
    The Suddenly Sun UV-free tanning system is new from California Tan, Los Angeles. The Suddenly Sun line includes five items—primer, self-tanner lotion, self-tanner spray, extender and bronzing powder—to deliver and maintain sexy, bronzed s…


  • Gap Scent Editions will make a fragrance

    November 22, 2005
    Gap Scent Editions will make a fragrance statement in Gap stores next month. The collection of 12 mix-and-match fragrance oils can be blended to the preference of the wearer. Gap Scent Editions were developed with Robertet and Cosmo Interna-tional Fr…