01.23.08
Appleton, a developer of capsule chemistries and applications, has signed a supply agreement with Procter & Gamble to provide microencapsulated specialty chemicals. Appleton's initial project with P&G involves microencapsulating the fragrance for Downy liquid fabric softener.
This is Appleton's first technical development partnership with P&G and includes a multiyear collaboration to co-develop applications for Appleton's microencapsulation and chemical formulation capabilities.