11.04.10
Beiersdorf’s consumer business segment recorded sales growth of 2.3% in the first nine months, rising to approximately $5.68 billion, the company announced today. At current exchange rates, Beiersdorf said sales increased by 6.3%.
Calling results from the first nine months "mixed," chairman of the executive board Thomas-B. Quaas said overall, Beiersdorf'sperformance was buoyed by North and Latin America.
“Business in the United Kingdom and Russia was very positive. In the other European countries we were not satisfied with our performance. We recorded particularly strong growth in North and Latin America, where our focus on skin care is already paying off. We intend to strengthen all the other regions again by systematically implementing our ‘Focus on Skin Care Closer to Markets’ strategy, which is based on this focus, Quaas said.
With a gain of 13.2%, the North American business recorded significant organic growth, while in Latin America, the consumer business segment recorded an organic growth rate of 15.5%, the company said.
For the full-year, the Beiersdorf Group said its consumer business segment is aiming for sales growth of approximately 2%.