07.17.12
Clarins plans to enhance, redesign and re-launch its Club Clarins loyalty program in the United States.
Club Clarins USA offers customers the opportunity to redeem special gifts and sample sets reserved for its VIP members. Customers can track their purchases, rewards and earned points and gain access to exclusive information all in one place online.
The skin care and cosmetics company is working with Canadian company LoyaltyMatch Inc. on the project.
"We chose LoyaltyMatch OnDemand because it provides a streamlined platform with the existing features we require and the ability to customize the site as wanted," said Han Wen, director of internet marketing for Clarins USA."We wanted to manage the site administration ourselves, with support from LoyaltyMatch when needed. LoyaltyMatch OnDemand could do all that," Ms. Wen added.
LoyaltyMatch OnDemand is a loyalty program Software as a Service (SaaS) platform enabling the full integration of online and offline consumer presence including social media, mobile, web and purchase data. It can be deployed as a standalone solution or integrated with existing social, web, mobile, e-commerce or POS systems.