08.06.13
La Roche-Posay has debuted its breakthrough Anthelios sunscreens at luxury beauty boutique Blue Mercury. A worldwide expert in UVA protection, La Roche-Posay is poised to reach new fans and consumers through this exciting new partnership.
“We’re very excited to be working with Blue Mercury,” says Angela Bennett, vice president of La Roche-Posay. “It’s an honor for our Anthelios products to be among the carefully curated luxury offerings at Blue Mercury, and this is a great opportunity to further La Roche-Posay’s reach all over the country.”
“Blue Mercury is proud to now retail La Roche-Posay’s dermatologist-recommended Anthelios sunscreens,” says Marla Malcolm Beck, founder of Blue Mercury. “The brand is well-respected for its cosmetically elegant, advanced sun protection formulations, and it is a perfect fit for our stores.”
More info: www.bluemercury.com