01.30.17
The latest home fragrance craze, is melting consumers' hearts. The global wax melts market is expected to reach $6.13 billion by 2025, according to a new report conducted by Grand View Research, Inc. The growing usage of air care and hygiene will drive the demand for wax melts in residential and commercial buildings over the upcoming years, according to GVR. Furthermore, the absence of harmful emissions and exposed flames, make wax melts an eco-friendly and safer option which will further fuel its demand over the upcoming years.
Wax melts are expected to witness significant rise over the forecast period on account of increasing demand for air fresheners and aromatherapy. The growing consumer awareness regarding environmental and health hazards, which has grown due to the usage of aerosol sprays, will drive the product's demand over the forecast period.
Growing requirement for long lasting fragrances coupled with low cost of the product as compared to alternatives, such as reed diffusers and aerosol fragrance products, will increase market size over the upcoming years. Furthermore, the availability of various scents and product sizes will promote industry growth over the next nine years.
Wax melts are expected to witness significant rise over the forecast period on account of increasing demand for air fresheners and aromatherapy. The growing consumer awareness regarding environmental and health hazards, which has grown due to the usage of aerosol sprays, will drive the product's demand over the forecast period.
Growing requirement for long lasting fragrances coupled with low cost of the product as compared to alternatives, such as reed diffusers and aerosol fragrance products, will increase market size over the upcoming years. Furthermore, the availability of various scents and product sizes will promote industry growth over the next nine years.