07.20.23
CurrentBody, which leads innovators in at-home beauty technology, has expanded its reach.
Its taking its range of clinically-backed, safe and effective LED light therapy devices – currently available on its global ecommerce site – and launching them in London’s luxury beauty, health and wellbeing emporium to offer consumers the chance to try before they buy.
John Bell & Croyden, renowned as the pharmacist to Queen Elizabeth II, has a long-standing reputation for offering exceptional products and service and reported that they have seen a 50% increase in beauty tech since the pandemic. By bringing CurrentBody's expert LED devices to their esteemed clientele, they continue their commitment to offer cutting-edge solutions for beauty and wellbeing. By September 2023, they will also have a category purely focused on beauty tech to cater for their customer’s growing demands.
Professional-Grade Treatments in the Comfort of Home
LED therapy has gained significant popularity in the skincare industry for its ability to stimulate collagen production, reduce the appearance of fine lines and wrinkles and improve skin texture and tone. CurrentBody's expert LED devices combine advanced technology with ease of use, enabling customers to enjoy professional-grade treatments in the comfort of their own homes.
“We are delighted to have CurrentBody's LED range in store at John Bell & Croyden,” said General Manager Alexander Johnston. “We have definitely seen a huge uplift in customers buying beauty tech since the pandemic, especially in products such as LED light therapy masks which have become a huge at home beauty trend, especially with programs like Emily in Paris, which featured the CurrentBody mask in the opening scene, bringing them into the spotlight. LED hair regrowth devices are another game changer. Hair loss can have a huge impact on people’s lives, so we are delighted to be able to bring this technology to the UK market.”
Customers visiting John Bell & Croyden’s Wigmore Street store can now explore CurrentBody's range of expert LED devices, including the LED Light Therapy Face Mask and new LED Hair Regrowth Device.