10.06.23
Brazilian-inspired premium beauty brand Sol de Janeiro has scooped two gongs at the TRBusiness Travel Retail Awards 2023. The prestigious awards were presented at an evening ceremony at Hôtel Martinez during the TFWA World Exhibition and Conference in Cannes which ran from October 1-5, 2023.
Now in its sixth year, the consumer-voted annual awards are dedicated to the travel retail industry and were inaugurated by TRBusiness in partnership with leading Swiss consumer research company, M1nd-set.
The awards are assessed by 5,000 consumer judges sourced from M1nd-set’s unique database of international traveling consumers as well as a panel of influencers with a combined following of more than one million. Sol de Janeiro was awarded the top gong for its best-selling Brazilian Bum Bum Cream in the category of Best Skincare, Haircare, Bath & Body Product 2023. It also won the Best Overall Product 2023 Award.
“We are honored to have received these fantastic awards for Sol de Janeiro’s bestselling Brazilian Bum Bum Cream,” said Mona L’Hostis, head of global travel retail marketing at L’Occitane Group. “Consumer recognition of the brand at airports bears testimony to our continuous efforts to push the boundaries in travel retail with innovative, disruptive and dynamic global pop-up campaigns and activations. We have been bowled over by the success of the roll out of Sol de Janeiro in travel retail this year and its growing following among Gen Z and Millennial travelers at airports worldwide.”