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Luminess Selects Website to Simplify Fulfillment And Customer Engagement Operations

Omnichannel logistics and customized support solutions will help Luminess accelerate growth, streamline operations and improve customer experience.

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By: Lianna Albrizio

Associate Editor

Luminess, a market leader in airbrush technology for more than 25 years, has selected Cart.com as its fulfillment and customer engagement partner. 
 
The partnership will help Luminess enhance its customer experience while driving loyalty by leveraging Cart.com’s software-enabled fulfillment and customized support capabilities.
 
“We’re proud to partner with Luminess to deliver a best-in-class fulfillment and customer support experience that enhances the company’s mission of providing quality beauty solutions for the everyday woman,” said Omair Tariq, founder and CEO of Cart.com. “Luminess has been a leader in the direct- to-consumer cosmetics industry for nearly two decades and we’re excited to play a part in their next stage of growth.”
 
Cart.com’s technology-driven third-party logistics (3PL) offering enables its customers to automate and simplify omnichannel fulfillment operations, reduce costs and deliver real-time visibility and control through its proprietary order, inventory and warehouse management software and predictive analytics. The company’s nationwide network of facilities provides speed, flexibility, security and convenience for consumer brands and B2B organizations selling and distributing across channels.

Omnichannel Customer Support 

Cart.com says its customer engagement solution creates “seamless” experiences across every channel, covering inbound and outbound telesales, omnichannel customer support, strategy and consulting and call center transformation. The company also says its customer support representatives are focused on retaining its brand partners’ customers and increasing upsell and cross-sell potential in every engagement.
 
“We are excited to tap Cart.com’s technology expertise and leverage the company’s fulfillment and customer experience capabilities to continue delighting our consumers throughout their shopping journeys,” said Aaron Wilcox, COO of Luminess. “Cart.com’s knowledge of our business and products makes them the right partner for us to ensure each of our customers receives the right support from pre- to post-purchase.”
 
Cart.com provides the physical and digital infrastructure that unifies operations across channels and empowers thousands of multichannel merchants to sell and fulfill anywhere their customers are. The company offers a complete suite of digitally driven logistics capabilities, enterprise-grade channel and order management software and expert services to simplify commerce for middle-market and enterprise companies. 
 
Cart.com supports over $8 billion in gross merchandise value and operates 14 omnichannel facilities nationwide totaling over eight million square feet of space.

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