Oh, the trials and tribulations of multinationals with deep pockets. Another lawsuit has been filed in federal court against Procter & Gamble Co.’s Old Spice deodorant, which several plaintiffs claim caused rashes or other irritation. The suit filed in New York on behalf of four people who live in that state, Pennsylvania or Illinois seeks to be designated as a class action against the Cincinnati-based maker of consumer goods (NYSE: PG), claiming that more than 100 people have been affected by similar allergic reactions and the total amount in damages exceeds $75,000.
This isn't the first time that Old Spice has captured the attention of trial lawyers. A spokeswoman for P&G noted that a similar case filed against P&G was dismissed in December by Judge Timothy Black of the US District Court for Southern Ohio in Cincinnati. Now, P&G is pushing for dismissal.
The new suit requests that the US District Court for the Southern District of New York order P&G to stop advertising Old Spice deodorant products as safe to use without warning that they might cause irritation, rashes, chemical burns or other injury. But Old Spice deodorant is safe to use, according to P&G. A small number of people might experience irritation related to alcohol sensitivity, a common ingredient in virtually all deodorant products. For such men, an antiperspirant might be a better option because it has a different formulation, according to P&G.
Breaking News
P&G Faces a Rash of Lawsuits
Suit claims that Old Spice causes irritation.
03.29.17
Related Knowledge Center
Related Breaking News
-
Actives | AP/Deo | Color Cosmetics | Functional Ingredients | Hair Care | Oral Care | Personal Cleansers | Pigments | Polymers | Preservatives | Skin Care | Sun Care | Surfactants | Testing
New Dates for NYSCC Suppliers' Day 2020
NYSCC Chairman Giorgino D. Macalino provides an update.Happi Staff 03.18.20
-
AP/Deo | Hair Care | Household Cleaning | Laundry Care | Oral Care | Skin Care
2020 Best New Product Winners
BrandSpark reveals top launches in beauty, home care and more.Happi Staff 03.05.20
-
AP/Deo
-
AP/Deo
Secret Pairs with Serena Williams on Gender Equality
P&G brand pledges additional $1 million to support program.Happi Staff 02.12.20
-
AP/Deo
Secret Unveils Super Bowl Ad
Carli Lloyd, Crystal Dunn star in new spot about equality.Happi Staff 01.28.20
-
AP/Deo
Type:A Hits Target Shelves
The deodorant collection is available at 1,500+ Target stores nationwide.Happi Staff 01.15.20
-
AP/Deo
-
Actives | AP/Deo | Color Cosmetics | Fine Fragrance | Functional Ingredients | Hair Care | Oral Care | OTC/Medicated | Personal Cleansers | Pigments | Polymers | Preservatives | Skin Care | Sun Care | Surfactants | Testing
-
AP/Deo
-
AP/Deo | Color Cosmetics | Hair Care | Household Cleaning | Oral Care | Personal Cleansers | Skin Care | Sun Care
IFF, Dupont Nutrition & Biosciences To Merge
Will serve food/bev, home and personal care and health and wellness end markets.Happi Staff 12.16.19
-
AP/Deo
Secret Boosts Female-Owned Small Businesses
New 'Women-Owned Wednesdays' campaign in December.Happi staff 12.02.19
-
AP/Deo
Schmidt's and Justin Bieber Launch a Deodorant
The natural deodorant was co-created with Bieber.Happi Staff 11.06.19
-
AP/Deo | Hair Care | Household Cleaning | Personal Cleansers | Skin Care
CEO Change at Henkel
Citing personal reasons, Hans Van Bylen will step down at the end of the year.Happi staff 10.24.19
-
Air Care/Environmental Fragrance | AP/Deo | Color Cosmetics | Disinfectants | Hair Care | Household Cleaning | Insect Control | Laundry Care | Oral Care | Personal Cleansers | Skin Care | Sun Care
Boxed CEO To Keynote PLMA Trade Show
Over 2,500 exhibitors showcase the latest store brand technology.The Happi Staff 10.10.19
-
AP/Deo | Hair Care | Household Cleaning | Laundry Care | Packaging | Skin Care
Unilever Announces Major Plastic Reduction Plan
CPG giant plans to halve use of virgin plastic by 2025.Happi staff 10.07.19
