Christine Esposito, Managing Editor03.10.21
Today marks the official launch of Arey, a new hair care brand out to address the age-old problem of greying locks. But this new brand—co-founded by Allison Conrad, former president of Blushington, and hair stylist Jay Small— is tackling the issue without hair dye.
Instead, Arey offers a patent-pending, proprietary supplement called Not Today, Grey. Company executives say it is the first supplement on the market designed to slow hair color loss, supporting healthy melanin production by reverse-engineering what happens in the body before hair color production slows.
Developed by Small and Allison Gallo, a leading MIT-educated chemical engineer, the formulation contains vitamins, minerals and an Eastern herb, FoTi, known for its anti-aging powers to delay the onset of grey hair at the cellular level. The supplement is also beneficial by way of thicker, fuller, softer and healthier hair.
More than 50% of the population will have 50% grey hair by age 50, with many seeing their first grey hairs in their 20s and 30s, according to Arey.
Instead, Arey offers a patent-pending, proprietary supplement called Not Today, Grey. Company executives say it is the first supplement on the market designed to slow hair color loss, supporting healthy melanin production by reverse-engineering what happens in the body before hair color production slows.
Developed by Small and Allison Gallo, a leading MIT-educated chemical engineer, the formulation contains vitamins, minerals and an Eastern herb, FoTi, known for its anti-aging powers to delay the onset of grey hair at the cellular level. The supplement is also beneficial by way of thicker, fuller, softer and healthier hair.
More than 50% of the population will have 50% grey hair by age 50, with many seeing their first grey hairs in their 20s and 30s, according to Arey.