Sales: $239 million for fragrances. Net sales: $583 million.
Personnel: Stephen Nussford, executive chairman of the board, Perfumania Holdings, Inc.; Corrado Brondi, vice president, international Parlux & Five Star Fragrance; Angela Budd, vice president, global marketing and brand development; Parlux Fragrances & Five Star Fragrance; Anthony D’Agostino, chief financial officer, Parlux; Donna Dellomo, vice president and chief financial officer, Perfumania Holdings, Inc.; Diana Espino, vice president, global marketing and brand development, Parlux & Five Star Fragrance; Michael Katz, president and chief executive officer, Perfumania Holdings, Inc.; Donald Loftus, president, Parlux Ltd. and executive vice president, Perfumania, Inc.; Antonella Panepinto, vice president, international, sales EMEA, Parlux & Five Star Fragrances; Paolo Rosellini, vice president, international sales Americas, Parlux & Five Star Fragrance;
Major Products: Fragrances.
New Products: Empire by Trump, Paris Hilton Limited Anniversary Edition for Women.
Comments: For its most recently concluded fiscal year, Perfumania Holding’s wholesale revenue—which includes Parlux, Five Star Fragrances and Quality Fragrance Group (QFG)—rose 7.3% from $239 million in fiscal 2014. Parlux’s sales increased by $9.1 million and QFG’s sales increased by $8.6 million, according to company, which attributed the increase in wholesale sales to higher customer demand and additional brand distribution of owned and licensed brands.
During fiscal 2014, Perfumania says it continued to focus on the integration of Parlux’s operations, managing expenses, improving inventory turns at its retail stores and consignment locations and maximizing working capital. It closed underperforming Perfumania retail stores, while selectively opening new locations.
Overall, Perfumania Holding’s net sales increased 1.4% to $584 million in fiscal 2014.
The company touts scents from well-know celebrities and A-listers, most notably Paris Hilton, who marked her fragrance line’s 10-year anniversary by rolling out a concentrated version of her signature scent housed in a bottle embellished with diamond-inspired crystals.
“Paris’ commitment to her fragrance portfolio and the authenticity she brings to each and every facet of the creative process is a direct reflection of its global appeal and success” stated Angela Budd, VP of global marketing and brand development; Parlux Fragrances & Five Star Fragrance.
Also this year, the Trump Organization and Parlux Fragrances announce the launch of Empire by Trump.
“Parlux has done a wonderful job creating a sophisticated and luxurious scent that exudes the essence of the Trump brand,” said Amy Steinfeldt, director of global licensing for The Trump Organization. “Their expertise in fragrance production and marketing continues to make them an exceptional partner for us.”