07.03.17
THE NETHERLANDS: Unilever has signed an agreement to acquire the personal care and home care brands of Latin American consumer goods company Quala. Founded in 1980, Quala has a strong presence in ten countries in Latin America: Colombia, Ecuador, Mexico, Dominican Republic, Haiti, Peru, El Salvador, Honduras, Nicaragua and Guatemala. Its personal care and home care portfolio includes leading local brands with a combined turnover of more than $400 million in 2016.
“We are delighted to be acquiring Quala’s personal care and home care portfolio,” said Paul Polman, CEO of Unilever. “Quala has done an outstanding job of building strong and competitive local brands. The inclusion of these brands in our stable will consolidate our leading position in hair care globally, and contribute to our oral care and male grooming businesses, complementing very well our existing offering.”
According to Miguel Kozuszok, executive vice president, Latin America, Unilever, Quala’s brands provide Unilever with “even sounder footing in Latin America, broadening our offering in Mexico, Colombia and Ecuador. We look forward to continuing to grow these great brands.”
Terms of the deal were not disclosed.
“We are delighted to be acquiring Quala’s personal care and home care portfolio,” said Paul Polman, CEO of Unilever. “Quala has done an outstanding job of building strong and competitive local brands. The inclusion of these brands in our stable will consolidate our leading position in hair care globally, and contribute to our oral care and male grooming businesses, complementing very well our existing offering.”
According to Miguel Kozuszok, executive vice president, Latin America, Unilever, Quala’s brands provide Unilever with “even sounder footing in Latin America, broadening our offering in Mexico, Colombia and Ecuador. We look forward to continuing to grow these great brands.”
Terms of the deal were not disclosed.
