09.24.10
Actress and expectant mom Emily Procter (from CBS’s hit series “CSI: Miami”) will be the new spokesperson for the Palmer’s Cocoa Butter Formula pregnancy products’ national print, television and radio ad campaign.
The new face (and belly!) of the cult classic skin care brand, proudly bared her baby bump in Los Angeles during the ad shoot, which will showcase Procter, her baby bump and the essential ways of using Palmer’s products throughout pregnancy.
The campaign will feature Palmer’s Cocoa Butter Formula Stretch Mark products, such as Massage Lotion and Cream for Stretch Marks, Tummy Butter and Skin Therapy Oil. The advertisements are projected to run throughout broadcast outlets and in major magazines during December 2010 to December 2011.
Due in December, Procter ensures that Palmer’s products will help her take on the new leading role of mom.She joins a list of other expectant moms that have shown off their pregnant bellies in past Palmer’s ad campaigns including Samantha Harris, Laila Ali and Angie Everhart.
The new face (and belly!) of the cult classic skin care brand, proudly bared her baby bump in Los Angeles during the ad shoot, which will showcase Procter, her baby bump and the essential ways of using Palmer’s products throughout pregnancy.
The campaign will feature Palmer’s Cocoa Butter Formula Stretch Mark products, such as Massage Lotion and Cream for Stretch Marks, Tummy Butter and Skin Therapy Oil. The advertisements are projected to run throughout broadcast outlets and in major magazines during December 2010 to December 2011.
Due in December, Procter ensures that Palmer’s products will help her take on the new leading role of mom.She joins a list of other expectant moms that have shown off their pregnant bellies in past Palmer’s ad campaigns including Samantha Harris, Laila Ali and Angie Everhart.