03.27.13
Dr. Bronner’s Magic Soaps, family-owned maker of the popular natural brand of soap in North America, has been accepted as a member of the World Fair Trade Organization (WFTO). WFTO is the global representative body of over 450 Fair Trade members. Unlike many companies that have some products with some ingredients certified under Fair Trade USA or the Fair Labeling Organization (FLO), WFTO members are dedicated to Fair Trade principles throughout all their major supply chains, ingredients and product portfolio.
“The World Fair Trade Organization is the authentic voice of Fair Trade and a guardian of Fair Trade values,” explains David Bronner, president of Dr. Bronner’s Magic Soaps. “As a fully committed Fair Trade brand, we are excited to partner with the World Fair Trade Organization to promote commodity production and business models based entirely on authentic Fair Trade.”
The WFTO operates in 75 countries across 5 regions: Africa, Asia, Europe, Latin America, and North America and the Pacific Rim, with elected global and regional boards.WFTO works to create market access for marginalized farmers and artisans in the developing world through advocacy, campaigning, marketing and monitoring. WFTO members are organizations differentiated by their complete commitment to sustainable economic development through trade on fair terms.
Dr. Bronner’s sources all its major raw materials from Fair Trade projects around the world.
“The World Fair Trade Organization is the authentic voice of Fair Trade and a guardian of Fair Trade values,” explains David Bronner, president of Dr. Bronner’s Magic Soaps. “As a fully committed Fair Trade brand, we are excited to partner with the World Fair Trade Organization to promote commodity production and business models based entirely on authentic Fair Trade.”
The WFTO operates in 75 countries across 5 regions: Africa, Asia, Europe, Latin America, and North America and the Pacific Rim, with elected global and regional boards.WFTO works to create market access for marginalized farmers and artisans in the developing world through advocacy, campaigning, marketing and monitoring. WFTO members are organizations differentiated by their complete commitment to sustainable economic development through trade on fair terms.
Dr. Bronner’s sources all its major raw materials from Fair Trade projects around the world.