12.11.18
The latest buzz at CoverGirl besides a NYC flagship, upscale mascara and Leaping Bunny certification is a brand-new line of products inspired by multicultural women: Full Spectrum.
According to the company, understanding that inclusivity goes far beyond shade ranges, Full Spectrum was developed with the unique shade and skin needs of multicultural women in mind. Providing products for eyes, lips and face, the vast shade ranges are accompanied by rich pigments that were designed to pop against darker skin tones. All of the products were created to cater to the unique skin needs of women of color, delivering products that will create amazing looks for any occasion.
The range is now available at Ulta.com starting December 2018 and then at mass-market, drugstore, food and e-commerce retailers nationwide beginning February 2019.
More info: www.covergirl.com
According to the company, understanding that inclusivity goes far beyond shade ranges, Full Spectrum was developed with the unique shade and skin needs of multicultural women in mind. Providing products for eyes, lips and face, the vast shade ranges are accompanied by rich pigments that were designed to pop against darker skin tones. All of the products were created to cater to the unique skin needs of women of color, delivering products that will create amazing looks for any occasion.
The range is now available at Ulta.com starting December 2018 and then at mass-market, drugstore, food and e-commerce retailers nationwide beginning February 2019.
More info: www.covergirl.com