CreAgri Inc., Hayward, CA, is marketing olive juice polyphenols as a novel class of antioxidants.
Hydroxytyrosol is the primary olive juice-derived polyphenol with the highest free radical protection reported for an antioxidant compound, registering an ORAC value of 27,000, executives explained. CreAgri has patented Hidrox, hydroxytyrosol-rich polyphenols that are recovered from the pulp of organic olives through a patented separation process.
The company expanded the line with the launch of organic, excipient-free 6.0% Hidrox freeze-dried powder.
“It addresses a series of applications in specific dietary supplement, skin and personal care products where the presence of a natural, totally organic antioxidant with additional anti-inflammatory activity may be required both topically and systematically,” said Dr. Roberto Crea, president, chief executive officer and chief scientist, CreAgri Inc.
More info: (866) 4CREAGRI; Web-site: www.creagri.com.