08.02.22
South Korea
www.apgroup.com
Sales: $4.6 billion
Key Personnel: Suh Kyung-bae, chairman and chief executive officer; Ahn Sae-hong, president and co-chief executive officer; Lee Dong Soon, president; Lee Sang-mok, executive director
Major Products: Cosmetics—Amorepacific, Primera, Soon+, Sulwhasoo, Iope, Odyssey, Laneige, Hanyul, Mirepa, Mamonde, Lirikos, Bro&tips, Innisfree, Outrun, Be Ready, Etude, Easypeasy, Enough Project, Sienu, Espoir, Hera, Rarekind, Holitual, Steady:D; Fragrances—Goutal Paris, Fradore; Medical beauty—Aestura; Beauty device: Makeon; Inner beauty—Vital Beautie and Cube Me; Hair care—Ryo, Mise en Scéne, Fresh Pop, Labo-H, Ayunche, Amos Professional; Body care—Happy Bath, Illiyoon, Fillvoid; Dental care: Median Boncho Study, Pleasia
New Products: Sulwhasoo Concentrated Ginseng Renewing line and Hera Black Cushion; Laneige Neo Cushion Phantom Violet, Laneiege Water Bank Collection, Mamonde Red Energy Recovery Serum, Mamonde Probiotics Ceramide Cream, Hanyul Yuja Vita-C Serum
Comments: Sales rose 9.7%. Domestic sales increased 14% to account for 63% of sales. Amorepacific said online sales grew 40%. Sales of luxury cosmetics jumped 22% driven, in part, by the launches of Sulwhasoo Concentrated Ginseng Renewing line and Hera Black Cushion.
Premium domestic sales rose 13%, driven by demand for Laneige and online sales. But daily beauty sales fell 3%. The company blamed the decline on lower global e-commerce sales of major brands.
International sales increased 3%. Sales in Asia rose 2%, and Amorepacific noted that China accounts for more than 70% of Asia sales. Last year, sales in China rose, in part, by a 50% gain in Sulwhasoo sales. Laniege sales grew double digits due to demand for skin care products.
North American sales jumped 29%, driven by strong growth of multi-brand shop channels. Online sales grew with the launch of Laneige and Innisfree in Amazon. Sulwhasoo sales rose, in part, to a new e-commerce platform. Sales also rose following the debut of Laneige and Innisfree in Sephora at Kohl’s.
Sales in Europe increased 16% due to an expanded brand portfolio. The company launched Laneige on a new e-commerce platform and Innisfree debuted in Sephora.
www.apgroup.com
Sales: $4.6 billion
Key Personnel: Suh Kyung-bae, chairman and chief executive officer; Ahn Sae-hong, president and co-chief executive officer; Lee Dong Soon, president; Lee Sang-mok, executive director
Major Products: Cosmetics—Amorepacific, Primera, Soon+, Sulwhasoo, Iope, Odyssey, Laneige, Hanyul, Mirepa, Mamonde, Lirikos, Bro&tips, Innisfree, Outrun, Be Ready, Etude, Easypeasy, Enough Project, Sienu, Espoir, Hera, Rarekind, Holitual, Steady:D; Fragrances—Goutal Paris, Fradore; Medical beauty—Aestura; Beauty device: Makeon; Inner beauty—Vital Beautie and Cube Me; Hair care—Ryo, Mise en Scéne, Fresh Pop, Labo-H, Ayunche, Amos Professional; Body care—Happy Bath, Illiyoon, Fillvoid; Dental care: Median Boncho Study, Pleasia
New Products: Sulwhasoo Concentrated Ginseng Renewing line and Hera Black Cushion; Laneige Neo Cushion Phantom Violet, Laneiege Water Bank Collection, Mamonde Red Energy Recovery Serum, Mamonde Probiotics Ceramide Cream, Hanyul Yuja Vita-C Serum
Comments: Sales rose 9.7%. Domestic sales increased 14% to account for 63% of sales. Amorepacific said online sales grew 40%. Sales of luxury cosmetics jumped 22% driven, in part, by the launches of Sulwhasoo Concentrated Ginseng Renewing line and Hera Black Cushion.
Premium domestic sales rose 13%, driven by demand for Laneige and online sales. But daily beauty sales fell 3%. The company blamed the decline on lower global e-commerce sales of major brands.
International sales increased 3%. Sales in Asia rose 2%, and Amorepacific noted that China accounts for more than 70% of Asia sales. Last year, sales in China rose, in part, by a 50% gain in Sulwhasoo sales. Laniege sales grew double digits due to demand for skin care products.
North American sales jumped 29%, driven by strong growth of multi-brand shop channels. Online sales grew with the launch of Laneige and Innisfree in Amazon. Sulwhasoo sales rose, in part, to a new e-commerce platform. Sales also rose following the debut of Laneige and Innisfree in Sephora at Kohl’s.
Sales in Europe increased 16% due to an expanded brand portfolio. The company launched Laneige on a new e-commerce platform and Innisfree debuted in Sephora.