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End-User Markets - Hair Care


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Applications for Sustainable Cellulose Derivatives In Personal Care
By Rau2019eda Asad, AkzoNobel Global Personal Care
Published June 16, 2011
An AkzoNobel researcher details the benefits of a new family of water-soluble cellulose derivatives. These ingredients provide rheology modification, improvethe aesthetics of personal care formulations, deliver beneficial properties and enable the formulation of differentiated consumer products. Read More »
Thinking About the Box...
By Christine Esposito, Associate Editor
Published June 15, 2011
tube and bottle. The entire packaging process is on marketers minds these days from raw material procurement to what happens after customers squeeze out that last drop of product. Read More »
Give It to Me Straight
By Christine Esposito, Associate Editor
Published June 15, 2011
The salon hair care industry took a hit during the recession as consumers put the breaks on discretionary spending. But is this market-where hairstyle and product trends are born-ready to bounce back? Read More »
A Green Light for Naturals
By Melissa Meisel, Associate Editor
Published June 15, 2011
Sustainable, naturally sourced ingredients are here to stay, according to suppliers. Read More »
By Philip Pelusi, Internationally recognized stylist and product artist
Published May 31, 2011
Philip Pelusi talks about taming wild, parched tresses. Read More »
Beauty for All
By Nancy Jeffries, Contributing Editor
Published May 24, 2011
Fashion Institute of Technology's Cosmetic and Fragrance Marketing and Management grads explain how to get the industry growing again. Read More »
By Damien Carney, International artistic director, Joico
Published May 24, 2011
Damien Carney of Joico offers success tips for beauty professionals. Read More »
By Damien Carney, International artistic director, Joico
Published May 17, 2011
Damien Carney of Joico gives the inside scoop on winning beauty looks. Read More »
By Catherine Acena, Paul Brown Salons and Paul Brown Hawaii
Published May 13, 2011
Not all hair retexturizing and smoothing treatments are created equal, says Catherine Acena of Paul Brown Salons. Read More »
It's All About Mom
By Melissa Meisel, Associate Editor
Published May 9, 2011
Marketers target Mother’s Day shoppers with alluring gift ideas. Read More »
2011 R&D Salary Survey
By Christine Esposito, Associate Editor
Published May 6, 2011
Straight from the bench, R&D staffers dish about their jobs, salaries and major concerns at work. Read More »
Modified Cetyl Betaine Surfactants in Personal Care 20
By Susan X. M. Dong, Branko Sajic and Anatoly Dameshek, Stepan Companyu00adu00adu00ad
Published May 3, 2011
Stepan researchers have developed a mild surfactant, derived from natural feedstocks, that works effectively with various hydrotropic surfactants to improve viscosity, foaming and mildness in hair and skin care products. Read More »
By Tom Branna, Editorial Director
Published May 3, 2011
If marketers think that they can rework formulations and remove tried-and-true preservation systems, they face the prospect of contamination and, ultimately, backlash from consumers and health authorities. Read More »