10.18.23
Ipsy appointed Sree Sreedhararaj as its new chief technology officer.
Sreedhararaj brings nearly two decades of experience, having previously served in leadership roles at Walmart Labs, Best Buy and most recently, Sephora.
In his new role, he will spearhead advancing the company's technology strategy, ensuring Ipsy remains at the forefront of cutting-edge technological advancements, officials said.
“I am thrilled to join Ipsy because it's where technology meets beauty in the most innovative and personal way,” said Sreedhararaj. “Ipsy's commitment to leveraging cutting-edge technology to enhance the beauty experience for millions of subscribers aligns perfectly with my passion for creating meaningful, data-driven solutions. Together, we'll redefine the future of beauty and continue making a positive impact on people's lives, one personalized experience at a time."
Technology at Ipsy
According to the beauty company, Ipsy delivers a customized experience for each of its subscriptions leveraging Ipsy Match, a proprietary machine learning technology.