11.06.12
• Most travelers know the routine: check in, head to the room and if you haven’t packed your own supply, be ready to wash-up with whatever brand of shampoo and soap is stocked in the bathroom. Conrad Hotels, however, is shaking up the amenities market up a bit by offering guests a choice of three distinct bath amenities lines. Hotel guests at 20 Conrad properties will be offered Aromatherapy Associates, Shanghai Tang or Tara Smith Vegan Hair Care—tapping into three key trends in personal care marketing.
“The option to individually select your bath amenities from this diverse and indulgent lineup is another example of how Conrad Hotels and Resorts delivers luxury on your terms, like our pillow menu and bespoke martini offerings,” said John Vanderslice, global head of luxury and lifestyle brands at Hilton Worldwide. “It’s also a simple convenience that allows our guests to travel on their terms.”