08.16.17
The Art of Shaving is collaborating with 20thCentury Fox and MARV Films' on the upcoming movie, "Kingsman: The Golden Circle” by launching a limited-edition Kingsman: The Golden Circle Bourbon Shave Collection that features Bourbon Amber scented shaving products and Kingsman branded shaving hardware. The Art of Shaving is also introducing a Kingsman Experience in its many barber spas, which includes an express facial, a Royal Shave, and a scalp treatment.
"The Kingsman franchise has taken the idea of the modern gentleman from the big screen and turned it into a tangible lifestyle that guys feel inspired by and want to partake in," said Todd Brisky, The Art of Shaving managing director. "The Art of Shaving has always been about inspiring and enabling men to elevate their grooming routine from a chore to a cherished ritual. It was a very natural fit to partner with the Kingsman franchise to develop a new sophisticated grooming collection befitting the Kingsman gentleman."
Drawing from the key role of Bourbon within the film's narrative, the Kingsman: The Golden Circle Bourbon Shave Collection features a Bourbon Amber aroma that blends a rich, woody base with a warm, vanilla heart. The collection includes pre-shave oil, shaving cream and after-shave balm.
"The Kingsman are the epitome of sophistication and intelligence," said Zachary Eller, executive vice president, marketing partnerships, 20thCentury Fox. "Grooming and style play a starring role. The Art of Shaving was a great partner to help us bring this to life. We're excited for the Kingsman Collection."
"The Kingsman franchise has taken the idea of the modern gentleman from the big screen and turned it into a tangible lifestyle that guys feel inspired by and want to partake in," said Todd Brisky, The Art of Shaving managing director. "The Art of Shaving has always been about inspiring and enabling men to elevate their grooming routine from a chore to a cherished ritual. It was a very natural fit to partner with the Kingsman franchise to develop a new sophisticated grooming collection befitting the Kingsman gentleman."
Drawing from the key role of Bourbon within the film's narrative, the Kingsman: The Golden Circle Bourbon Shave Collection features a Bourbon Amber aroma that blends a rich, woody base with a warm, vanilla heart. The collection includes pre-shave oil, shaving cream and after-shave balm.
"The Kingsman are the epitome of sophistication and intelligence," said Zachary Eller, executive vice president, marketing partnerships, 20thCentury Fox. "Grooming and style play a starring role. The Art of Shaving was a great partner to help us bring this to life. We're excited for the Kingsman Collection."