Sales may have slowed in the homecare space, but suppliers say innovation is ramping up. That’s good news for laundry detergent formulators and consumers.
UC Irvine research, supported by Procter & Gamble, showed a 226% increase in cognitive capacity among older adults who were exposed to aromas as they slept.
At CES 2023, Kelly Anderson, a director in corporate R&D & Modeling Sciences at P&G, discussed the role of data science and AI in new product development.
The Green Chemistry and Commerce Council welcomes 11 volunteers which include directors from Procter & Gamble to Johnson & Johnson, and two additional staffers.
Whether it’s their skin & hair or clothes & countertops, consumers are focused on cleaning. That’s good news for surfactant manufacturers and their customers.
From multinationals to startups, a growing number of companies are diving deeper into wellness by building portfolios that address myriad health issues.
The workhorse antiperspirant and deodorant category care has witnessed a steady influx of new brands that are influencing consumers and market leaders alike.
Retail is undergoing rapid transformation for a variety of reasons. The 2019 IRI Growth Summit gave attendees new perspectives on some familiar issues.
Big names dominate shelf space in the laundry aisle, but they aren’t the only products helping consumers clean their clothes. Here’s a look at specialty and independent brands in fabric care.